WordPress Themes

WordPress themes are a bit different than the themes that we usually discuss — most of our theme categories fall under the ‘skins’ umbrella, dressing up individual apps or operating system. WordPress themes are intended to provide a website or blog with a unique look (as unique as something shared by thousands of other users can be) and sometimes with unique options as well.

Unlike many of the other ‘skinnable’ apps out there, WordPress includes a lot of design and functionality options that you may or may not see, depending on the theme that is in use. While several simply give you a pretty border and define the font properties for the page elements, many do much more.

One of the best things about WP themes is that pretty much anyone can construct one using only basic HTML/CSS skills (or even without — total beginners have a number of ‘how-to’ pages to help them get started). On the other hand, there are plenty of breathtaking themes already out there, ready to go and often already perfectly suited to the website that you’re trying to build and promote.

Unusually, there are also plenty of professional themes (i.e., designers actually want money for them). I hate to take food out of people’s mouths, but most of the time you can find something just as good (or better) for free. The only time that you should invest money into a WordPress theme is if you’ll be paying to have a designer work with you to create a unique website that will help you achieve your individual goals.